Prakash Jha speaks about Bollywood actors signing up for gutkha ads; asks, “Why will they work in my films when they get Rs. 50 crores for doing one gutkha ad”
Aashram filmmaker Prakash Jha who is known for some power packed films like Gangaajal and Rajneeti, recently became quite candid while discussing about the current scenario in Bollywood. With big starrers like Raksha Bandhan and Laal Singh Chaddha leading to a box office debacle, many of the filmmakers are forced to rethink about their movie content. On the other hand, Prakash Jha has now earned recognition in the OTT category with the good response he has been receiving for the Bobby Deol starrer Aashram 3. The filmmaker recently spoke about how stars are often happy by earning money through endorsements and gutkha ads.
Prakash Jha is known to speak his heart out and in his recent interview with Etimes, the filmmaker was quite unabashed when he expressed his views on stardom and Bollywood. He said, “There are 5-6 actors. Look at the condition of these actors. Why will they work in my films when they get Rs. 50 crores for doing one gutkha advertisement? The actors are selling gutkha. Can you imagine? What are these top, legendary actors doing?”
He further also shared, “Actors don’t have time. An actor who had five flops, is shooting for 12 ad films. He’s getting 10 crores for each of them. There are people, corporates or whoever it is they are ready to buy him out. He is happy. I think people who are responsible in the industry should sit together and think.”
He went on to add, “People used to make films whether good or bad, but with a lot of passion. They would fight for their films. But all of that is gone now. Now they want to make projects. They have corporate funding that they want to utilize. Unless and until a star doesn’t sign their films their work won’t move ahead. Even if the star signs with them they don’t have original subjects so they get remake rights. This is what has been happening for the past few years.”
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